Protecting Every Step of Your Digital Journey

Bitdefender named a Leader in Consumer Digital Life Protection by IDC MarketScape

Explore Plans See Why We Are a Leader

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of technology and suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. The Capabilities score measures supplier product, go-to-market and business execution in the short-term. The Strategy score measures alignment of supplier strategies with customer requirements in a 3-5-year timeframe. Supplier market share is represented by the size of the icons.

What “Digital Life Protection”
Really Means

Your digital life extends far beyond a single device. It includes your identity, your privacy, your home network, and the people you care about. Bitdefender safeguards it all — device security, privacy and identity protection, parental controls, VPN, password management, and cloud backup — brought together in one simple, unified experience.

AI-Powered protection
Privacy and freedom
Identity theft protection
Financial coverage
Protect all your devices from malware, ransomware, and threats — no slowdowns or interruptions ever.
Browse and stream privately with VPN and anti-tracking tools that keep your identity safe and secure.
Get real-time alerts if your data leaks online and stop identity theft early with 24/7 monitoring tools.
Get peace of mind with fraud protection and identity recovery coverage, up to $2 million included.

Why Bitdefender is a Leader

According to IDC "The company's user-friendly design ensures accessibility for individuals and small businesses with varying levels of technical expertise. Its parental controls and VPN services further enhance its appeal to families and SOHO users who value privacy and control over their digital environments. Finally, its artificial intelligence (AI)–powered chatbot can alert users to potential scams in text messages"

Proven Protection
Intelligent Defense
Consistently high marks in independent testing for detection accuracy, performance, and low false positives.
Threat intelligence powered by device-level sensors, cloud honeypots, and network telemetry.
Trusted Worldwide
AI-Powered Assistance
Collaboration with global law enforcement agencies strengthnes protection against cybercrime.
An AI chatbot helps flag scams in texts, emails, social posts, links, or QR codes – before you click.

One Protection Strategy for Everyone!
Get protected today

Explore Bitdefender’s Digital Life Protection plans for
Individuals, Families, and Small Businesses,
and experience the AI-powered protection built for people.

Bitdefender
Ultimate Security
Individual
*Price after trial ends: 0
Start 30 DAY Trial Now
Device Security
Multiplatform Windows®, macOS®, Android™, iOS®
Multi-Awarded Antivirus, Malware, Ransomware Protection Consistent results in independent tests for 10+ years
Scam Prevention & Detection Outsmart scammers and keep your money, your credentials, identity, and digital assets
Cryptomining Protection Bad actors can make money using your hardware and power connection without your consent. Protect yourself against “leech” software!
Innovative Email Protection Scans all incoming email and marks them as “safe” or “unsafe”
Scam Copilot Scam Copilot: Get protection against online scams with AI-powered anti-scam features.
Privacy
Password Manager x1 Ultra-secure, feature-rich password manager. The last password you will ever need for hundreds of online accounts
Unlimited VPN traffic x1 Keep your internet connections private & secure with VPN. Enjoy total anonymity on public & shared WI-FIs
Choose from 4000+ VPN servers in 50+ countries Our entire fleet of servers uses the latest available hardware, high-speed 10Gbps connections, and dedicated DNS servers.
System-wide Ad blocker & Anti-tracker Blocks ads, hinders ad targeting, and prevents online behavior profiling.
Identity Protection
Digital Identity Protection x1
Data Breach Detection Access a comprehensive list detailing organizations that exposed your personal information and get actionable tips to address each breach and fortify your online security.
Dark Web Monitoring
Digital Footprint Visualization
Real Time Breach Notifications
Bitdefender
Ultimate Security
Family
*Price after trial ends: 0
Start 30 DAY Trial Now
Device Security
Multiplatform Windows®, macOS®, Android™, iOS®
Multi-Awarded Antivirus, Malware, Ransomware Protection Consistent results in independent tests for 10+ years
Scam Prevention & Detection Outsmart scammers and keep your money, your credentials, identity, and digital assets
Cryptomining Protection Bad actors can make money using your hardware and power connection without your consent. Protect yourself against “leech” software!
Innovative Email Protection Scans all incoming email and marks them as “safe” or “unsafe”
Scam Copilot Scam Copilot: Get protection against online scams with AI-powered anti-scam features.
Privacy
Password Manager x1 Ultra-secure, feature-rich password manager. The last password you will ever need for hundreds of online accounts
Unlimited VPN traffic x1 Keep your internet connections private & secure with VPN. Enjoy total anonymity on public & shared WI-FIs
Choose from 4000+ VPN servers in 50+ countries Our entire fleet of servers uses the latest available hardware, high-speed 10Gbps connections, and dedicated DNS servers.
System-wide Ad blocker & Anti-tracker Blocks ads, hinders ad targeting, and prevents online behavior profiling.
Identity Protection
Digital Identity Protection x1
Data Breach Detection Access a comprehensive list detailing organizations that exposed your personal information and get actionable tips to address each breach and fortify your online security.
Dark Web Monitoring
Digital Footprint Visualization
Real Time Breach Notifications
Bitdefender Ultimate
Small Business Security
10 devices
Yearly [checked]
*Price after trial ends: 0
Start 30 DAY Trial Now
Device Security
Multiplatform Windows®, macOS®, Android™, iOS®
Windows Server Protection x1
Multi-Awarded Antivirus, Malware, Ransomware Protection Consistent results in independent tests for 10+ years
Scam Prevention & Detection Outsmart scammers and keep your money, your credentials, identity, and digital assets
Cryptomining Protection Bad actors can make money using your hardware and power connection without your consent. Protect yourself against “leech” software!
Innovative Email Protection
Scam Copilot x3
Privacy
Password Manager x3 Ultra-secure, feature-rich password manager. The last password you will ever need for hundreds of online accounts
Unlimited VPN traffic x3 Keep your internet connections private & secure with VPN. Enjoy total anonymity on public & shared WI-FIs
Choose from 4000+ VPN servers in 50+ countries
System-wide Ad blocker & Anti-tracker
Identity Protection
Digital Identity Protection x3
Data Breach Detection Unauthorized leaks of your personal data? Know instantly and act before disaster strikes.
Dark Web Monitoring
Digital Footprint Visualization
Real Time Breach Notification
Business Tailored Features
Business Assets Protection
Easy-to-use Security Dashboard

About The IDC MarketScape:

IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of technology suppliers can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective suppliers.