Link in bio scams: Why you should think before you click
“Link in bio.”
You've probably seen or heard these three words thousands of times on Instagram, TikTok and other social platforms. Maybe you've even clicked without thinking about it.
There's nothing unusual about it—most of the time. Influencers use bio links to share products, websites, discount codes and other content with their followers. Businesses use them to send customers to stores, promotions or other official pages.
But that also creates an opportunity for scammers.
Key takeaways